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The JomX Campaign is an initiative launched by UOB Malaysia and The FinLab with the objective to help the bank’s small- and medium-sized enterprise (SME) customers access a host of digital solutions to accelerate their digitalisation efforts amid Covid-19 challenges.
#CelikDataEcommerce is about helping merchants grow their business with the power of data. This is a strategic collaboration between EasyStore & Dattel Asia Group to ensure ecommerce remains resilient in their business. We are doing this via series of knowledge sessions and also providing consumer analytics tools for EasyStore merchants at a special rate.
IKS Gerak Digital is an initiative to help IKS / SMEs grow their business with a combination of e-commerce, digital marketing, and data. This is a strategic collaboration between JW Group, Pacofero, Dattel Asia Group and Malaysian celebrity – Fahrin Ahmad. This program is designed to ensure that IKS /SMEs have the best chance to grow their sales via an integrated campaign.
Brand is an asset to any business. In most cases, businesses thinks about brand from a logo perspective only and are not strategic with regards to their decisions in branding their company. In fact, most makes a guess only of what needs to be done based on their general observation or gut feel. This initiative is a joint initiative between Coach Roszie Amir, CEO of Initiate Global Resources Sdn Bhd & Dattel Asia Group to help guide business owners to be more data driven in their branding strategies using the power of Voyager – Consumer Intelligence platform.
E-commerce is a must now. While a business can subscribe to off the shelf solution to kick start their E-commerce journey, most may not have resources to position, design and populate the site with content. This initiative is a combination of managed services for e-commerce stores, and Voyager – Consumer Intelligence so that brand owners can identify their best customers for better ROI.
UPLIFT is an initiative by Dattel Asia Group from Nov 2020 – March 2021 to help support SMEs to be more data driven in addressing and facing the pandemic. We introduced a RM50mil data fund to help support SMEs with data. This initiative was done in collaboration with Owners Circle, BAC Education Group, Transcosmos Malaysia and INSKEN.
CiC was introduced as a community effort to help support give B2C brands the much needed insights during uncertain times of the pandemic. It was part of Dattel efforts bringing together business communities to help support each other. This was initiated during the early days of Covid19 pandemic and Dattel undertook the continuous tracking of key indicators of consumer behavior through out this period.
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